A B O U T

COOL 7 DESIGN 

Cool 7 Design Transforms Great Design
into Unforgettable Experiences

Welcome to Cool 7 design!

We're excited to share our evolution from an award-winning graphic design company to a leader in Customer Experience (CX) Design. Our expertise in creating visually stunning designs now extends to crafting extraordinary customer experiences for the hospitality and entertainment industries. We are dedicated to transforming how businesses interact with their customers. We specialize in creating seamless, engaging, and memorable customer journeys that drive satisfaction, loyalty, and growth.

Cool 7 design unique blend of visual creativity, user-centered design principles, and attention to brand consistency are essential for Effective Customer Experience (CX) Design.


Our creative design services complement our CX offerings by developing compelling visual identities and marketing collateral that enhance your brand's presence. From digital interfaces to physical touchpoints, we ensure visual consistency and appeal across all platforms. By integrating data-driven insights and innovative design, we create seamless, memorable experiences that set you apart from competitors and foster long-term customer relationships.


7 Benefits of working with a Customer Experience (CX) Designer

1. Enhanced Customer Satisfaction: 

CX designers specialize in understanding and improving the end-to-end guest experience. By mapping out the customer journey, identifying pain points, and optimizing touchpoints, they ensure that every interaction—from booking to post-stay follow-up—is designed to delight guests. This focus on enhancing satisfaction leads to happier guests who are more likely to return and recommend your business to others.

2. Comprehensive Understanding of
Customer Journeys

A core competency of CX professionals is their ability to take a holistic view of the customer journey. They meticulously analyze every interaction—from initial contact to post-purchase support—to ensure consistency, clarity, and delight at each stage. This comprehensive perspective allows them to identify opportunities for improvement and streamline processes to create seamless experiences.

3. Expertise and Insight

CX design experts bring specialized skills in design thinking and UX principles. They analyze customer journeys comprehensively to optimize every touchpoint and enhance satisfaction.

4. Data-Driven Decision Making

Utilizing data analytics, CX professionals uncover insights to personalize interactions, anticipate needs, and optimize offerings effectively.

5. Improved Customer Loyalty

By creating positive and memorable experiences, customer experience designers help foster strong emotional connections with your brand, encouraging repeat business and loyalty.


6. Improving Efficiency

Streamlining processes and eliminating friction points enhances both customer satisfaction and operational efficiency.

7. Increased Revenue

Satisfied and loyal customers are more likely to spend more on your products or services and recommend your business to others, thereby boosting your revenue streams.

Improving Efficiency

Streamlining processes and eliminating friction points enhances both customer satisfaction and operational efficiency.

meet Natasha

Natasha, an award-winning designer with over 25 years of experience, is the founder and creative force behind Cool 7 design. With an extensive history in graphic design and a passion for customer experience, Natasha has transformed Cool 7 design from a traditional design firm into a leading provider of Customer Experience (CX) Design and Creative Direction Services.


Natasha's journey began with a deep dedication to crafting visually stunning designs, honed through years of experience working with leading design and advertising companies around the Washington, D.C. area. In 2009, she founded Cool 7 design, driven by her entrepreneurial spirit and vision to create a company that blends artistic excellence with strategic innovation.


As the owner and creative director, Natasha seamlessly blends the roles of creative leader, strategist, and business owner. This unique position allows her to maintain a cohesive and personalized approach to every project, ensuring that each client receives undivided attention and tailored solutions.


Her extensive background in the creative field has earned her numerous awards, establishing her as a respected figure in the industry. Recognizing the evolving needs of the market, Natasha expanded Cool 7 design's services to include comprehensive Customer Experience (CX) Design. She is a firm believer in creating immersive experiences that not only captivate but also deeply engage customers, ensuring memorable and impactful interactions.

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